Don’t forget your failures… It doesn’t matter what sort of business you have, two of the most important things you can do are to make the most of your successes and learn from your failures. Don’t just nod and think ‘yeah, yeah, of course I’m…
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You can receive great publicity and create priceless goodwill by sponsoring a local sports team – but that idea hadn’t even entered our thought process, until we had already agreed a partnership with Hertford Heath FC. At the time we felt it was simply the…
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Google Adwords is all about reaching new customers – a clear benefit for any business that’s looking to grow. In short, Google Adwords lets you set up multiple text adverts, which appear in prominent positions on Google Search result pages (or on the Google Display…
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A Pokémon Go case study Every now and then a seemingly random craze takes off. A few months back it was Pokémon Go – the new mobile game that saw teens and nostalgic thirty-somethings alike take to the streets in search of strange virtual creatures…
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